How do you boost economic productivity and growth in the UK? You aim to deliver £3m apprenticeships by 2020.
That’s the ambitious target set by the government, who introduced the apprenticeship-levy back in April this year.
For those of you who aren’t aware, businesses who pay in excess of £3m a year on wages must spend 0.5% on this new apprenticeship levy.
The idea is that the money will be spent exclusively on training for next generation of workers… but it will be tailored to meet the employer’s exact need.
However, the allowance from the levy can only go to government-approved apprenticeship training providers, like Digital Skills HQ (DSHQ).
DSHQ’s goal is to help businesses bridge the growing skills gap by delivering first-class digital marketing training to people in Yorkshire.
Their Tutors are vastly experienced in all areas of digital marketing. Some have managed the social media platforms of international travel brands, while others have been helping start-ups make their mark online for years.
During the 18-month apprenticeship, DSHQ’s students will cover:
Social Media Marketing
Testing and Conversions
Data and Analytics
SEO and Search Marketing
After the end of the course, the student will be equipped to manage any business’s online presence and help take their company to a whole new level.
Of course, apprenticeships aren’t exclusively available to businesses who pay the levy. If your organisation has an annual wage bill less than £3m, the government will still pay 90% of what it costs to train-up an apprentice.
So for less than £1,000, a non-levy paying business could take on their own in-house digital marketer to manage their social media, pay-per-click campaigns and email marketing.
Interested in your own digital marketer? Read our blog 10 reasons why you should consider the Digital Marketing Apprenticeship.